smartshield.com

SmartShield Named Official Sunscreen Sponsor to State Fair of Texas
SmartShield Sunscreen Will Be Made Available Free to the Public Throughout the Fair Park Grounds at Sunscreen Dispenser Stations


Dallas, TX (PRWEB) September 22, 2013

SmartShield Sunscreen has been selected as the exclusive sunscreen provider and “Official Sunscreen of the 2013 State Fair of Texas®.” The State Fair of Texas is the largest in the country and will run September 27th through October 20th at Fair Park in Dallas. SmartShield Sunscreen will be made available, free to the public, at dedicated sunscreen dispensers throughout Fair Park.
“The sunscreen dispensers at the State Fair are an ideal fit for our ongoing initiative to educate the public about the importance of wearing sunscreen, every day,” said Stacey Yates, Head of Marketing for SmartShield Sunscreen. “We are honored supply sunscreen to the millions of fairgoers during these still sunny, Texas days.”
Since 1886, the State Fair of Texas has been a major source of entertainment for millions, as well as a powerful factor in the growth of Dallas. “The State Fair of Texas is a tradition, they have hosted the Texas-OU game since 1929 and continue to provide exciting exhibits, entertainment and a variety of mouth-watering foods for all to enjoy,” said Les Leonard, University of Texas Alumni and Owner of SmartShield Sunscreen. “SmartShield is proud to support this Texas tradition and give back to the community.”
“The State Fair of Texas is excited to have SmartShield as our Official Sunscreen Sponsor,” said Mitchell Glieber, Executive Vice President, State Fair of Texas. “SmartShield shares our goal of providing a great experience for our visitors. We’re proud to have a partner like SmartShield.”
The State Fair of Texas has selected The One & Only as the theme for the 2013 season. Big Tex is the inspiration behind this year's theme. For sixty years, the one and only stood watch over the fairgrounds during the annual State Fair of Texas. All eyes will be on Big Tex Circle when the Fair's 52-ft host returns to his place of honor on opening day, September 27th.
About SmartShield Sunscreen
Texas Sunscreen LLC, owns SmartShield, which is based in Dallas, Texas, and manufactures a line of eco-friendly, oil-free skincare products formulated for maximum sun protection. SmartShield products are used by various government agencies including the US armed forces and NASA.
It started with a freckle…
In 1992, our family found out that a freckle wasn't a freckle. It was a precancerous spot. We were like most people. We knew we should wear sunscreen, but we didn't always do it. Sunscreen was always too messy, too greasy and too smelly. So, we set out to develop a sunscreen that people would want to use. A tough sunscreen that absorbed quickly into the skin, provided all-day protection, and didn't interfere with our everyday activities. We wanted a smarter sunscreen: Non-oily, light on the skin and eco-friendly. We found the perfect formula in 1995. Since then, our line of products has grown into a complete family of skin care offerings. For more information on SmartShield visit their web site at http://www.SmartShield.com.
About State Fair of Texas
State Fair of Texas is the organization responsible for producing the well-known event of the same name. A 24-day showcase of entertainment, exhibits and competition, it is presented in Dallas each fall in historic Fair Park, a 277-acre complex recognized for its beautiful landscaping and unique collection of art deco architecture. For more information about the State Fair of Texas, visit http://www.bigtex.com.

SmartShield Sunscreen Announced Today That They are Now Offering Their Famous Sunscreen + Insect Repellent Combination in a Towelette
SmartShield's new Sunscreen + Insect Repellent Towelette pops easily into a purse, golf bag or suit case - making it perfect sun/insect protection for people on-the-go.

Dallas, Texas (PRWEB) September 18, 2013

SmartShields sunscreen towelette is easy to travel with. Whether heading off for some winter sports or to a tropical getaway, travelers can put one towelette in each suitcase and carry-on bag ensuring that SmartShield's Sunscreen/Insect Repellent lotion is always on hand to protect skin while traveling.

The combo towelette contains a very soft towel saturated with our SPF 30 sun protection liquid. This liquid is water resistant and sweat proof. The formula also contains all natural insect repellent ingredients - Cedar Essence and Lemongrass. Smells yummy.
Cedar and lemongrass are natural repellents, and the smartShield formula contains no DEET. An independent laboratory found that SmartShield sunscreen with insect repellent was statistically as effective as the well-known DEET product at repelling mosquitoes. The testing labs description was "Statistically equal in preventing mosquitoes from probing." That means that you can have sun and insect protection without the use of the chemical repellent DEET which concerns many people. The sunscreen components are long lasting and are very effective. The insect repellents are natural and do not last all day. They need to be touched up in 3-4 hours with a light reapplication.
“There are no oils in our products, they go on easily and are not felt thereafter. They are perfect for men, women and children who travel and are active outdoors,” explain Les Leonard, Owner of SmartShield Sunscreen. "Our combination product is tough and we are excited to be able to offer it in the popular towelette format."
SmartShield Sunscreen Insect Repellent Combo Towelettes retail for $62.50 for a box of 50 and are available online at smartshield.com and at other fine retailers.
About SmartShield Sunscreen
Texas Sunscreen LLC owns SmartShield, which is based in Dallas, Texas and manufactures a line of eco-friendly, oil free skincare products formulated for maximum sun protection. SmartShield products are used by various government agencies including the US armed forces and NASA.
It started with a freckle…
In 1992, our family found out that a freckle wasn't a freckle. It was a precancerous spot. We were like most people. We knew we should wear sunscreen, but we didn't always do it. Sunscreen was always too messy, too greasy and too smelly. So we set out to develop a sunscreen that people would want to use; a tough sunscreen that absorbed quickly into the skin, provided all-day protection and didn't interfere with our everyday activities. We wanted a smarter sunscreen: non-oily, light on the skin and eco-friendly. We found the perfect formula in 1995. Since then our line of products has grown into a complete family of skin care offerings.
For more information on SmartShield visit their web site at http://www.SmartShield.com.

Smartshield Sunscreen Believes the Best Sunscreen Is the One That You Will Actually Wear
Skin cancer is almost 100% preventable with the use of sunscreen. SmartShield has developed an eco-friendly sunscreen that you can wear comfortably everyday.

Protect your skin from UV rays with a light, oil-free formula that absorbs and dries quickly- without leaving behind any greasy residue. This light, waterproof sunscreen will keep you protected wit
Continuous Spray SPF30
SmartShield's Eco-Freindly Sunscreen is Approved for Use in Natural Marine Habitats

Dallas, TX (PRWEB) July 31, 2013

SmartShield Sunscreen is serious sunscreen that you can wear all-day, everyday.
According to SkinCancer.Org, skin cancer is the most common form of cancer in the United States, there are more new cases of skin cancer than the combined incidence of cancers of the breast, prostate, lung and colon. "With one in five Americans developing skin cancer in the course of a lifetime it is imperative that we educate the public". reports Tyler Thomas, General Manager of SmartShield. "At SmartShield we believe that the best sunscreen is the one that you will actually wear and we developed our formula with wear-ability in mind," continues Thomas.
SmartShield's oil free formula sunscreen won't clog your pores, won't stain your clothes and won't sting your eyes. "The special sunscreen formula is quickly absorbed by your skin for serious, tough protection and everyday wear-ability" says Thomas. Unlike oil-based sunscreens that clog pores and capture heat, SmartShield sunscreen products are quickly absorbed and bond with the top layers of the skin. This invisible and natural feeling protective shield allows the skin to perspire naturally and stay cooler.
The SmartShield formula includes Aloe Vera which acts as a penetrating agent, which pulls the sunscreen into the skin for hours of effectiveness. SmartShield is immediately absorbed into the skin rather than blocking or clogging the pores. All of our products are hypoallergenic, PABA Free, and DEET Free. They are safe for all skin types and are dermatologist-recommended. SmartShield sunscreen is Aloe based with vitamins A, C and E.
"We are proud that unlike most sunscreens, SmartShield is approved for use in natural marine habitats," states Stacey Yates, Heading of Marketing for SmartShield. Yates continues, "our eco-friendly sunscreen will not contaminate marine life and is completely bio-degradable."
Skin cancer is almost 100% preventable with the use of sunscreen. SmartShield believes that the best sunscreen is the one that you will actually wear and since SmartShield products are non-greasy, you simply apply and continue fishing, swimming, snorkeling, or diving without transferring oily to residue to water or equipment.
SmartShield Sunscreen is available as a lotion, a spray and a cooling gel. Products cab be found online at http://www.smartshield.com, and many other online and sporting outlets.
About SmartShield Sunscreen
It started with a freckle…
In 1992, the developers of SmartShield found out a freckle wasn't a freckle. It was a precancerous spot. Like most people, they knew they should wear sunscreen, but we didn't always do it. Sunscreen was always too messy, too greasy and too smelly. So, they set out to develop a sunscreen that people would want to use. A tough sunscreen that absorbed quickly into the skin, provided all-day protection, and didn't interfere with our everyday activities.
The SmartShield team developed a smarter sunscreen: Non-oily, light on the skin and eco-friendly. They found the perfect formula in 1995 and people love it. When they feel it on their skin, they're hooked.
No more mess. No more oily hands. No harsh chemicals - Yes, truly smarter than your average sunscreen.
More information about SmartShield can be found at http://www.SmartShield.com.

Repel Mosquitos This Summer Without DEET
SmartShield’s Insect Repellent Formula is All Natural and Independently Proven Equivalent to DEET when Repelling Mosquitoes.

Dallas, Texas (PRWEB) April 29, 2013

Ten years ago SmartShield’s Insect Repellent formula was compared to DEET. The independent laboratory found a 3% concentration of SmartShield’s formula, was statistically as effective as a 10% concentration of DEET at repelling mosquitoes. The testing labs description was "Statistically equal in preventing mosquitoes from probing." That means that you can have effective bug protection without the use of the chemical repellent DEET. DEET concerns many people due to its associated side effects.
After a mild winter, mosquito season has arrived early this year, and experts predict it could be one of the worst in years. “Living in North Texas and having extended family in Florida, I am hyper aware of the mosquito population and the dangers of West Nile Virus”, explains Jane Leonard, Owner of SmartShield. “The city sprayed our neighborhood a few weeks back and that gives me some security; however I have three children that spend the summer outdoors, camping and playing sports, I feel they need that extra protection without the chemicals”.
For the past fifteen years SmartShield has been producing their eco-friendly insect repellent with all natural ingredients including an exclusive Cedar and Lemongrass-based formula that goes on clean, clear and dry. “Bottom line, it works” assures Leonard. SmartShield’s insect repellent is available in their sprays, sticks, towelettes and even in combination with their SPF 30 Sunscreen. Currently SmartShield products can be found in select Bass Pro Shops, Tractor Supply Stores, Sun & Ski Sports Backwoods, HEB, and other fine retailers. SmartShield products are also sold on Amazon the SmartShield website.
About SmartShield
it started with a freckle…In 1992, our family found out that a freckle wasn't a freckle. It was a precancerous spot. We were like most people. We knew we should wear sunscreen, but we didn't always do it. Sunscreen was always too messy, too greasy and too smelly. So, we set out to develop a sunscreen that people would want to use. A tough sunscreen that absorbed quickly into the skin, provided all-day protection, and didn't interfere with our everyday activities. We wanted a smarter sunscreen: Non-oily, light on the skin and eco-friendly. We found the perfect formula in 1995. And people love it. When they feel it on their skin, they're hooked. Since then our line of products has grown into a complete family of skin care offerings.
SmartShield, based in Dallas, Texas, manufactures a line of eco-friendly, oil free skincare products formulated for maximum sun protection. SmartShield products are used by various government agencies including the US armed forces and NASA.

SmartShield Sunscreen Expands Retail Reach
SmartShield to Grow Retail Presence to More Than1200 Doors This Summer

Dallas, TX (PRWEB) March 29, 2013

SmartShield Sunscreen is under new management and taking retail by storm. For the past 14 years SmartShield has been servicing government agencies and the military. For much of that time the military made up for more than half of SmartShield’s annual sales. New owner Jane Leonard saw an opportunity to grow the business and get the products into the hands of average consumers like herself.
Thanks to a well-crafted social media/blogger campaign, a relationship with the PGA, coverage on the Today Show and in O, The Oprah Winfrey Magazine SmartShield has been able to grow their online business by more 300% and open 100’s of specialty retailers in the last two years.
SmartShield has always been a favorite among anglers and outdoor enthusiast so it was only natural that Jane focused SmartShield's resources and built relationships with specialty and professional channels. Today, SmartShield has product in more than 200 pro shops and a solid presence in various skate, ski and surf shops.
Several hotel chains have taken an interest in the sunscreen line and placed SmartShield products in the hotel store as well as in rooms, for direct purchase. “Hotels love that our formula is non-oily so it will not stain clothing or their guest towels and it doesn't leave a greasy residue on pool water so equipment maintenance is kept to a minimum” reports Tyler Thomas, VP of Sales, SmartShield.
Right now SmartShield products can be found in select Bass Pro Shops, Tractor Supply Stores, Lukes Locker as well as HEB. “We have new retailers in the pipeline and hope to announce those relationships soon” continues Thomas. This summer SmartShield plans to grow their retail presence from 554 doors to more than 1200 doors. Retailers can also contact SmartShield directly at sale(at)smartshield(dot)com.
For more information on SmartShield or product samples, please contact Stacey Yates at 214.634.3956.

SmartShield Kicks off 2nd Quarter with New Owners, New Retailers and New Products
Under new management SmartShield's line of eco-freindly sun protection products is devoted to growing their market share.
Share on TwitterShare on FacebookShare on Google+Share on LinkedInEmail a friend

"It is our mission to let people know that skin cancer is almost 100% preventable with the use of sunscreen"

Dallas, Texas (PRWEB) March 06, 2013

Les Leonard and his wife Jane were introduced to SmartShield Sunscreen in 2009, they quickly saw the untapped business opportunities and committed to the SmartShield brand as investors. As a key partner Les Leonard was able to put a fresh face on the brand introducing brighter packaging, a fresh website and full public relations campaign. He also expanded the product line and dedicated time and dollars to grow the brand’s visibility with men. The Golf Initiative included a sponsorship with PGA player, Rory Sabbatini and an aggressive presence within the PGA through advertising and sampling. His instinct paid off and SmartShield’s Sunscreen is now the #1 sunscreen used on the PGA tour.
This year the Leonard’s investment group jumped in as the new owners of SmartShield. Under new management SmartShield is devoted to growing their market share. SmartShield’s President/Owner Les Leonard, comments “This year promises to be a defining year for SmartShield, in 2013 we are introducing two new products to the line and have committed to retail space at HEB, Tractor Supply and Bass Pro Shops”.
An aggressive retail approach is only part of the plan, SmartShield continues to educate the community about skin cancer prevention though regional sampling events and sponsorships. They have worked with pro-surfers, fisherman as well as local Girl Scout troops. “It is our mission to let people know that skin cancer is almost 100% preventable with the use of sunscreen, we believe that the best sunscreen is the one that you will actually wear, SmartShield is wearable and it works” summarizes Leonard.
About SmartShield Products
SmartShield’s eco-friendly sunscreen protects your skin from ultraviolet rays with a light, oil-free formula that absorbs and dries quickly, leaving no greasy residue for that prefect “No Slip Grip”. This water resistant sunscreen provides all day UVA/UVB protection, is PABA-free, and contains Aloe Vera to soothe your skin. http://www.smartshield.com

Getting a sunburn is a very bad idea. It looks bad, hurts, peels and inflicts long-lasting, wrinkle-inducing damage. It's especially bad for children: Even one blistering burn may double their lifetime risk of melanoma, a serious skin cancer. And it's totally preventable (with sunscreen, shade and clothing). But mistakes happen. So here are five ways to ease the pain and maybe, just maybe, limit the damage...

1. If you feel the tale-tell tingling of a burn or see any sign of skin reddening on yourself or your child, get out of the sun and start treatment. "Sunburn tends to sneak up on us. It can take four to six hours for the symptoms to develop," says Barton Schmitt, a pediatrician at Children's Hospital Colorado and author of a new book, My Child Is Sick! Expert Advice for Managing Common Illnesses and Injuries, published by the American Academy of Pediatrics. So a touch of pink at the beach could turn into a big problem later.
   
   
2. After a cool shower or bath, slather on a moisturizing cream or lotion to soothe the skin. Repeat frequently to make peeling and flaking less noticeable. And consider a product containing vitamin C and vitamin E: It might help limit skin damage (though studies have not proved that), says Shawn Allen, a dermatologist in Boulder, Colo., and spokesman for The Skin Cancer Foundation. It's also OK to use a hydrocortisone cream for a day or two to relieve discomfort, Allen says. Not OK: scrubbing, picking or peeling your skin or breaking blisters.
   
   
3. Any burn draws fluid to the skin surface and away from the rest of the body. So drink extra water, juice and sports drinks for a couple of days and watch for signs of dehydration: Dry mouth, thirst, reduced urination, headache, dizziness and sleepiness. Children are especially vulnerable, so check with a doctor if they appear ill.
   
   
4. Take (or give your child) a dose of ibuprofen (for example, Advil) as soon as you see signs of sunburn and keep it up for the next 48 hours, Schmitt advises. "It cuts back on the swelling and redness that is going to occur" and might prevent some long-term skin damage. "It's not just treating the symptoms; it's treating the severity of the symptoms." Acetaminophen (for example, Tylenol) will treat the pain, but does not have the same anti-inflammatory effect.
   
   
5. Most sunburns, even those that cause a few blisters, can be treated at home. But if a blistering burn covers 20% or more of the body (a child's whole back), seek medical attention, Allen says. Anyone with a sunburn who is suffering fevers and chills should also seek medical help, he says. Finally: Consider the burn a warning that your sun-safety net has failed and vow to do better. That means using sunscreen, covering up with clothing and hats and avoiding the sun as much as possible between 10 a.m. and 4 p.m.

SOURCE: Skin Cancer.org

FOR IMMEDIATE RELEASE DALLAS, TX – April 8, 2013 – SmartShield is serious sunscreen that you can wear all-day, everyday. The oil free sunscreen won't clog your pores, won't stain your clothes and won't sting your eyes. The special sunscreen formula is quickly absorbed by your skin for serious, tough protection. Unlike oil-based sunscreens that clog pores and capture heat, SmartShield sunscreen products are quickly absorbed and bond with the top layers of the skin. This invisible and natural feeling protective shield allows the skin to perspire naturally and stay cooler. Protect your skin from UV rays with a light, oil-free formula that absorbs and dries quickly- without leaving behind any greasy residue. This light, water resistant sunscreen provides long-lasting UVA/UVB protection. The SmartShield Sunscreen formula is immediately absorbed into the skin rather than blocking or clogging the pores. All of SmartShield’s products are hypoallergenic, and PABA Free. They are safe for all skin types and are dermatologist-recommended. SmartShield sunscreen is Aloe based with vitamins A, C and E, so it soothes your skin. Unlike most sunscreens, SmartShield is approved for use in natural marine habitats. This eco-friendly sunscreen will not contaminate marine life and is bio-degradable. Since SmartShields products are non-greasy, you simply apply and continue fishing, swimming, snorkeling, or diving without transferring oily to residue to water or equipment. SmartShield Sunscreen is available online at www.smartshield.com and many other online and sporting outlets. The product retails for $12.99 for a 4.5 FL OZ bottle. About SmartShield it started with a freckle…In 1992, our family found out that a freckle wasn't a freckle. It was a precancerous spot. We were like most people. We knew we should wear sunscreen, but we didn't always do it. Sunscreen was always too messy, too greasy and too smelly. So, we set out to develop a sunscreen that people would want to use. A tough sunscreen that absorbed quickly into the skin, provided all-day protection, and didn't interfere with our everyday activities. We wanted a smarter sunscreen: Non-oily, light on the skin and eco-friendly. We found the perfect formula in 1995. And people love it. When they feel it on their skin, they're hooked. Since then our line of products has grown into a complete family of skin care offerings. SmartShield, based in Dallas, Texas, manufactures a line of eco-friendly, oil free skincare products formulated for maximum sun protection. SmartShield products are used by various government agencies including the US armed forces and NASA. Press Contact: Stacey Yates Strategy By Stacey www.StrategyByStacey.com